Rush Enterprises Goodwill

As of the most recent data (June 2026), RUSHB shows a goodwill of $470M. That compares with $440M in the prior-year period — up 6.1% year over year. Scroll down for historical charts and peer comparison views.

Compared with the year-ago period, RUSHB's goodwill is now $470M (was $440M) — a 6.1% year-over-year increase. Pairing that YoY change with peer averages gives a clearer picture of whether Rush Enterprises is outperforming or lagging.

Tracking RUSHB's goodwill over time shows whether Rush Enterprises is scaling, shrinking, or reshaping that part of the business. The current reading is $470M That compares with $440M in the prior-year period — up 6.1% year over year. Multi-quarter patterns matter more than any single print, which is why this page emphasizes history and peer comparison charts.

Besides this goodwill page, Stockcircle has Rush Enterprises's full stock overview, other financial metrics, insider and congress trade tabs, and tools to follow the stock. Together they help you connect goodwill (currently $470M) with ownership activity and broader fundamentals.

Rush Enterprises's goodwill is $470M; compare it with other Consumer Discretionary names on the peer chart. Typical ranges vary by sub-industry, so always sanity-check against the closest competitors, not just the whole sector bucket.