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Baozun Goodwill

Track Baozun's goodwill ($270M) with charts, peers, and YoY trends.

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Goodwill
$273.30M
24.59% YoYΔ $-89.10M vs prior year quarter

Peer trimmed avg / median

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Baozun Goodwill History

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Baozun vs. peers: Goodwill Comparison

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Baozun Goodwill Growth (YoY per quarter)

Latest change versus the prior comparable period (same company).

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Baozun (BZUN) FAQ

Baozun (BZUN) currently reports a goodwill of $270M as of March 2026. That compares with $360M in the prior-year period — down 24.6% year over year. Use the charts on this page to explore Baozun's goodwill history and peer comparisons.

Baozun's goodwill decreased from $360M to $270M — a 24.6% year-over-year decrease (period ending March 2026). Watching multi-year history on the chart below helps separate one-off swings from a lasting trend.

Baozun reported $270M in goodwill as of March 2026. That compares with $360M in the prior-year period — down 24.6% year over year. Absolute dollar amounts are most useful when compared with prior periods, peers, and related line items such as revenue, assets, or liabilities on Stockcircle.

Start with the current goodwill of $270M, then check the historical chart for trend and the peer comparison chart for relative positioning. From there, open related valuation or income-statement pages for Baozun, and consider following BZUN for alerts when major investors trade the stock.

Baozun is classified in the Technology sector. On goodwill, it currently shows $270M. Sector peers often share similar capital intensity and growth regimes, so relative rankings inside Technology are usually more informative than comparing BZUN with unrelated industries.