Viad Profit Margin

As of the most recent data (March 2026), VVI shows a profit margin of 22.82%. That compares with 277.65% in the prior-year period — down 91.8% year over year. That is above the Industrials sector average of 10.05%. Scroll down for historical charts and peer comparison views.

Compared with the year-ago period, VVI's profit margin is now 22.82% (was 277.65%) — a 91.8% year-over-year decrease. Pairing that YoY change with peer averages gives a clearer picture of whether Viad is outperforming or lagging.

The Industrials sector average profit margin is about 10.05%. Viad is at 22.82%, which is higher that average. That is roughly 127.2% above the sector mean. Use the comparison chart on this page to see how VVI stacks up against individual peers as well.

That compares with 277.65% in the prior-year period — down 91.8% year over year. Improvement over multiple periods is generally more meaningful than a single strong quarter. Compare Viad with peers to see if the move is company-specific or sector-wide.

Besides this profit margin page, Stockcircle has Viad's full stock overview, other financial metrics, insider and congress trade tabs, and tools to follow the stock. Together they help you connect profit margin (currently 22.82%) with ownership activity and broader fundamentals.