SITO Mobile Intangible Assets

SITO Mobile posts a intangible assets of $1.1M as of September 2019. That compares with $2.6M in the prior-year period — down 56.5% year over year. Comparing that reading with peers and prior periods is usually more useful than looking at the number in isolation.

In the prior comparable period, SITO Mobile's intangible assets was $2.6M. The latest reading is $1.1M — a 56.5% year-over-year decrease (period ending September 2019). Use the history and growth charts on this page for a longer lookback.

Intangible Assets is one piece of SITO Mobile's financial statement story. At $1.1M, it should be interpreted next to related metrics — for example revenue with costs, assets with liabilities, or income with margins. Stockcircle links those related pages so you can move from this number to the surrounding context quickly.

Context for SITOQ's intangible assets usually means three checks: (1) trend versus prior periods, (2) level versus peers, and (3) consistency with growth and profitability. This page covers the first two; SITO Mobile's other metric pages and overview cover the third.

Judging SITO Mobile against Technology peers is usually better than using a market-wide rule of thumb. Business models inside Technology are more comparable, which makes gaps in intangible assets easier to interpret. Start with $1.1M here, then scan peer and history charts to see if the gap is persistent.