BackKroger Overview

Kroger Intangible Assets

Latest intangible assets for KR: $850M.

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Intangible Assets
$851.00M
1.79% YoYΔ $15.00M vs prior year quarter

Peer average

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Kroger Intangible Assets History

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Kroger vs. peers: Intangible Assets Comparison

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Kroger Intangible Assets Growth (YoY per quarter)

Latest change versus the prior comparable period (same company).

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Kroger (KR) FAQ

Kroger's intangible assets stands at $850M as of May 2026. That compares with $840M in the prior-year period — up 1.8% year over year. Stockcircle updates this page with the newest filings so you can track how the metric evolves quarter by quarter.

Kroger reported $850M in intangible assets versus $840M a year earlier — a 1.8% year-over-year increase. The historical chart on this page makes it easier to see whether that move is part of a longer pattern.

That compares with $840M in the prior-year period — up 1.8% year over year. Sustained growth in intangible assets can support a stronger franchise, while sharp declines may reflect divestitures, weaker demand, or accounting changes. Always read YoY moves with the footnotes of recent filings in mind.

The history chart shows how Kroger's intangible assets evolved across reporting periods, while the comparison chart places KR next to similar companies. Use both: a rising metric that still lags peers tells a different story than a rising metric that already leads the group. Growth charts, when available, highlight acceleration or slowdown.

Yes — within Consumer Staples, intangible assets is commonly used to spot outliers. Kroger's reading of $850M is a starting point; confirm whether differences come from growth, margins, accounting choices, or one-time items before treating an outlier as a buy or sell signal.