BackFitbit Overview

Fitbit EBIT

Fitbit's EBIT is $-380M, below the Technology sector average of $14T.

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Quarterly EBIT

-$51.18M
1.81% YoY

As of Oct 3, 2020

Annual EBIT (TTM)

-$383.13M
96.78% YoY

Trailing 12 months ending Oct 3, 2020

Average EBIT (Comparison Companies)

EBIT History

EBIT Comparison

Annual EBIT Growth Rate (%)

Annual EBIT Growth (Absolute)

Fitbit (FIT) FAQ

Fitbit's ebit stands at $-380M as of October 2020. That compares with $-190M in the prior-year period — down 96.8% year over year. That is below the Technology sector average of $14T. Stockcircle updates this page with the newest filings so you can track how the metric evolves quarter by quarter.

Fitbit reported $-380M in EBIT versus $-190M a year earlier — a 96.8% year-over-year decrease. The historical chart on this page makes it easier to see whether that move is part of a longer pattern.

Fitbit sits lower the Technology benchmark ($14T) with a EBIT of $-380M. That is roughly 100.0% below the sector mean. Peer context matters because what looks expensive or cheap in absolute terms can be normal for the sector.

That compares with $-190M in the prior-year period — down 96.8% year over year. Sustained growth in EBIT can support a stronger franchise, while sharp declines may reflect divestitures, weaker demand, or accounting changes. Always read YoY moves with the footnotes of recent filings in mind.

The history chart shows how Fitbit's EBIT evolved across reporting periods, while the comparison chart places FIT next to similar companies. Use both: a rising metric that still lags peers tells a different story than a rising metric that already leads the group. Growth charts, when available, highlight acceleration or slowdown.