Deer Consumer Products Profit Margin

Deer Consumer Products's profit margin stands at 16.63% as of June 2012. That compares with 16.94% in the prior-year period — down 1.9% year over year. That is above the sector sector average of 13.09%. Stockcircle updates this page with the newest filings so you can track how the metric evolves quarter by quarter.

Deer Consumer Products reported 16.63% in profit margin versus 16.94% a year earlier — a 1.9% year-over-year decrease. The historical chart on this page makes it easier to see whether that move is part of a longer pattern.

Deer Consumer Products sits higher the its sector benchmark (13.09%) with a profit margin of 16.63%. That is roughly 27.1% above the sector mean. Peer context matters because what looks expensive or cheap in absolute terms can be normal for the sector.

A profit margin of 16.63% for Deer Consumer Products means each unit of related capital or sales is generating that return rate. Higher is usually better for profitability metrics, but extremely high figures can reflect one-time items or thin equity bases. Review several years of data on this page before extrapolating.

The history chart shows how Deer Consumer Products's profit margin evolved across reporting periods, while the comparison chart places DEER next to similar companies. Use both: a rising metric that still lags peers tells a different story than a rising metric that already leads the group. Growth charts, when available, highlight acceleration or slowdown.