BackDirect Marketing MiX Overview

Direct Marketing MiX Goodwill

Track Direct Marketing MiX's goodwill ($13B) with charts, peers, and YoY trends.

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Goodwill
$13.06B
↑ 14.69% YoYΔ $1.67B vs prior year quarter

Peer trimmed avg / median

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Direct Marketing MiX Goodwill History

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Direct Marketing MiX vs. peers: Goodwill Comparison

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Direct Marketing MiX Goodwill Growth (YoY per quarter)

Latest change versus the prior comparable period (same company).

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Direct Marketing MiX (7354.T) FAQ

Direct Marketing MiX (7354.T) currently reports a goodwill of $13B as of June 2026. That compares with $11B in the prior-year period — up 14.7% year over year. Use the charts on this page to explore Direct Marketing MiX's goodwill history and peer comparisons.

Direct Marketing MiX's goodwill increased from $11B to $13B — a 14.7% year-over-year increase (period ending June 2026). Watching multi-year history on the chart below helps separate one-off swings from a lasting trend.

Direct Marketing MiX reported $13B in goodwill as of June 2026. That compares with $11B in the prior-year period — up 14.7% year over year. Absolute dollar amounts are most useful when compared with prior periods, peers, and related line items such as revenue, assets, or liabilities on Stockcircle.

Start with the current goodwill of $13B, then check the historical chart for trend and the peer comparison chart for relative positioning. From there, open related valuation or income-statement pages for Direct Marketing MiX, and consider following 7354.T for alerts when major investors trade the stock.