Jeffrey Adelson Score: 42
Analyst at
Morgan Stanley
Avg Return (Buy)
How much profit would you make?
Calculates the average return of all BUY recommendations after exactly 1 year (or today if newer).
Note: Sell ratings are ignored here to focus on investment potential.
Calculates the average return of all BUY recommendations after exactly 1 year (or today if newer).
Note: Sell ratings are ignored here to focus on investment potential.
-2.3%
1 Year Cap
Win Rate
How often is the direction correct?
Percentage of trades that are currently profitable.
• Buy: Stock price went UP 📈
• Sell: Stock price went DOWN 📉
Percentage of trades that are currently profitable.
• Buy: Stock price went UP 📈
• Sell: Stock price went DOWN 📉
38%
8 W / 13 L
Target Met
How often was the target reached?
Hits vs. Total.
Hits vs. Total.
85%
11 W / 2 L
Precision Hit
How often precise (±3%)?
Hits vs. Total.
Hits vs. Total.
38%
5 W / 8 L
Bullseye Hit
How often perfect (±1%)?
Hits vs. Total.
Hits vs. Total.
8%
1 W / 12 L
High Conviction
The "Brave" Trades (>20% Upside)
Win Rate only for recommendations where the analyst predicted a massive move (>20%).
Shows if they are right when they bet big.
Win Rate only for recommendations where the analyst predicted a massive move (>20%).
Shows if they are right when they bet big.
50%
3 W / 3 L
Long Wins
Success rate for BUY ratings
How often is the analyst right when saying "Buy"?
(Price went UP).
How often is the analyst right when saying "Buy"?
(Price went UP).
40%
6 W / 9 L
Short Wins
Success rate for SELL ratings
How often is the analyst right when saying "Sell"?
(Price went DOWN).
How often is the analyst right when saying "Sell"?
(Price went DOWN).
33%
2 W / 4 L
Coverage & Price Targets
| Date | Stock | Signal | Target | Start Price | Best Price (1Y) | Accuracy | Current Price |
|---|---|---|---|---|---|---|---|
| Jul 20, 2026 |
UWM Holdings Corporation - Ordinary Shares - Class A
UWMC
|
BUY |
$3.00
Est. +55%
|
$1.93 | $2.05 |
Pending
|
$1.44
-25.4%
|
| Jul 16, 2026 |
Rocket Companies Inc - Ordinary Shares Class A
RKT
|
BUY |
$19.00
Est. +30%
|
$14.60 | $15.34 |
Pending
|
$13.99
-4.2%
|
| Apr 16, 2026 |
American Express Co.
AXP
|
BUY |
$385.00
Est. +18%
|
$326.97 | $363.14 |
Pending
|
$338.52
+3.5%
|
| Feb 18, 2026 |
SLM Corp.
SLM
|
BUY |
$29.00
Est. +20%
|
$24.16 | $28.27 |
Precision Hit (±3%)
|
$26.87
+11.2%
|
| Jan 28, 2026 |
Navient Corp
NAVI
|
BUY |
$12.00
Est. +22%
|
$9.81 | $10.37 |
Pending
|
$9.00
-8.3%
|
| Jan 20, 2026 |
American Express Co.
AXP
|
BUY |
$395.00
Est. +11%
|
$356.52 | $370.10 |
Pending
|
$338.52
-5.0%
|
| Dec 16, 2025 |
American Express Co.
AXP
|
SELL |
$370.00
Est. +3%
|
$381.96 | $290.97 (Low) |
Target Met
|
$338.52
+11.4%
|
| Dec 16, 2025 |
UWM Holdings Corporation - Ordinary Shares - Class A
UWMC
|
BUY |
$6.00
Est. +17%
|
$5.14 | $6.15 |
Precision Hit (±3%)
|
$1.44
-72.0%
|
| Dec 09, 2025 |
SLM Corp.
SLM
|
BUY |
$31.00
Est. +0%
|
$30.85 | $31.06 |
Bullseye Hit (±1%)
|
$26.87
-12.9%
|
| Oct 24, 2025 |
Bread Financial Holdings Inc
BFH
|
SELL |
$55.00
Est. +16%
|
$65.46 | $59.26 (Low) |
Pending
|
$111.25
-70.0%
|
| Sep 29, 2025 |
Capital One Financial Corp.
COF
|
BUY |
$267.00
Est. +19%
|
$224.05 | $259.64 |
Precision Hit (±3%)
|
$221.47
-1.2%
|
| Apr 24, 2025 |
Bread Financial Holdings Inc
BFH
|
SELL |
$36.00
Est. +26%
|
$48.91 | $46.05 (Low) |
Miss
|
$111.25
-127.5%
|
| Dec 19, 2024 |
Ally Financial Inc
ALLY
|
BUY |
$42.00
Est. +9%
|
$38.55 | $46.24 |
Target Met
|
$43.63
+13.2%
|
| Dec 19, 2024 |
SoFi Technologies Inc
SOFI
|
SELL |
$13.00
Est. +15%
|
$15.29 | $8.62 (Low) |
Target Met
|
$17.66
-15.5%
|
| Dec 19, 2024 |
Bread Financial Holdings Inc
BFH
|
BUY |
$76.00
Est. +18%
|
$64.33 | $78.23 |
Precision Hit (±3%)
|
$111.25
+72.9%
|
| Dec 19, 2024 |
UWM Holdings Corporation - Ordinary Shares - Class A
UWMC
|
BUY |
$6.50
Est. +6%
|
$6.13 | $7.14 |
Target Met
|
$1.44
-76.5%
|
| Nov 05, 2024 |
Rocket Companies Inc - Ordinary Shares Class A
RKT
|
BUY |
$18.00
Est. +10%
|
$16.30 | $22.56 |
Target Met
|
$13.99
-14.2%
|
| Jul 13, 2023 |
SoFi Technologies Inc
SOFI
|
SELL |
$7.00
Est. +23%
|
$9.06 | $6.15 (Low) |
Target Met
|
$17.66
-94.9%
|
| Dec 01, 2022 |
Navient Corp
NAVI
|
SELL |
$16.00
Est. +3%
|
$16.57 | - | - |
$9.00
+45.7%
|
| Aug 25, 2022 |
SoFi Technologies Inc
SOFI
|
BUY |
$7.50
Est. +15%
|
$6.54 | - | - |
$17.66
+170.0%
|
| Apr 02, 2022 |
Alliance Data System
ADS
|
BUY |
$67.00
Est. +18%
|
$56.80 | $57.82 |
Miss
|
$56.80
0.0%
|
Signal & Target
BUY
$3.00
Start Price
$1.93
Best Price (1Y)
$2.05
Current Price
$1.44
Return
-25.4%
Rocket Companies Inc - Ordinary Shares Class A
RKT
Jul 16, 2026
Signal & Target
BUY
$19.00
Start Price
$14.60
Best Price (1Y)
$15.34
Current Price
$13.99
Return
-4.2%
American Express Co.
AXP
Apr 16, 2026
Signal & Target
BUY
$385.00
Start Price
$326.97
Best Price (1Y)
$363.14
Current Price
$338.52
Return
+3.5%
SLM Corp.
SLM
Feb 18, 2026
Signal & Target
BUY
$29.00
Start Price
$24.16
Best Price (1Y)
$28.27
Current Price
$26.87
Return
+11.2%
Navient Corp
NAVI
Jan 28, 2026
Signal & Target
BUY
$12.00
Start Price
$9.81
Best Price (1Y)
$10.37
Current Price
$9.00
Return
-8.3%
American Express Co.
AXP
Jan 20, 2026
Signal & Target
BUY
$395.00
Start Price
$356.52
Best Price (1Y)
$370.10
Current Price
$338.52
Return
-5.0%
American Express Co.
AXP
Dec 16, 2025
Signal & Target
SELL
$370.00
Start Price
$381.96
Best Price (1Y)
$290.97
Current Price
$338.52
Return
+11.4%
Signal & Target
BUY
$6.00
Start Price
$5.14
Best Price (1Y)
$6.15
Current Price
$1.44
Return
-72.0%
SLM Corp.
SLM
Dec 09, 2025
Signal & Target
BUY
$31.00
Start Price
$30.85
Best Price (1Y)
$31.06
Current Price
$26.87
Return
-12.9%
Bread Financial Holdings Inc
BFH
Oct 24, 2025
Signal & Target
SELL
$55.00
Start Price
$65.46
Best Price (1Y)
$59.26
Current Price
$111.25
Return
-70.0%
Capital One Financial Corp.
COF
Sep 29, 2025
Signal & Target
BUY
$267.00
Start Price
$224.05
Best Price (1Y)
$259.64
Current Price
$221.47
Return
-1.2%
Bread Financial Holdings Inc
BFH
Apr 24, 2025
Signal & Target
SELL
$36.00
Start Price
$48.91
Best Price (1Y)
$46.05
Current Price
$111.25
Return
-127.5%
Ally Financial Inc
ALLY
Dec 19, 2024
Signal & Target
BUY
$42.00
Start Price
$38.55
Best Price (1Y)
$46.24
Current Price
$43.63
Return
+13.2%
SoFi Technologies Inc
SOFI
Dec 19, 2024
Signal & Target
SELL
$13.00
Start Price
$15.29
Best Price (1Y)
$8.62
Current Price
$17.66
Return
-15.5%
Bread Financial Holdings Inc
BFH
Dec 19, 2024
Signal & Target
BUY
$76.00
Start Price
$64.33
Best Price (1Y)
$78.23
Current Price
$111.25
Return
+72.9%
Signal & Target
BUY
$6.50
Start Price
$6.13
Best Price (1Y)
$7.14
Current Price
$1.44
Return
-76.5%
Rocket Companies Inc - Ordinary Shares Class A
RKT
Nov 05, 2024
Signal & Target
BUY
$18.00
Start Price
$16.30
Best Price (1Y)
$22.56
Current Price
$13.99
Return
-14.2%
SoFi Technologies Inc
SOFI
Jul 13, 2023
Signal & Target
SELL
$7.00
Start Price
$9.06
Best Price (1Y)
$6.15
Current Price
$17.66
Return
-94.9%
Navient Corp
NAVI
Dec 01, 2022
Signal & Target
SELL
$16.00
Start Price
$16.57
Best Price (1Y)
-
Current Price
$9.00
Return
+45.7%
SoFi Technologies Inc
SOFI
Aug 25, 2022
Signal & Target
BUY
$7.50
Start Price
$6.54
Best Price (1Y)
-
Current Price
$17.66
Return
+170.0%
Alliance Data System
ADS
Apr 02, 2022
Signal & Target
BUY
$67.00
Start Price
$56.80
Best Price (1Y)
$57.82
Current Price
$56.80
Return
0.0%