Latest profit margin for Better Choice Company: -64.22% — see history and peer comparisons.
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+ FollowAs of Mar 2026
Trailing 12 months ending Mar 2026
Better Choice Company (BTTR) currently reports a profit margin of -64.22% as of March 2026. That compares with -0.48% in the prior-year period — down 13348.9% year over year. That is below the Consumer Discretionary sector average of 10.39%. Use the charts on this page to explore Better Choice Company's profit margin history and peer comparisons.
Better Choice Company's profit margin decreased from -0.48% to -64.22% — a 13348.9% year-over-year decrease (period ending March 2026). Watching multi-year history on the chart below helps separate one-off swings from a lasting trend.
Better Choice Company's profit margin of -64.22% is lower than the Consumer Discretionary sector average of 10.39%. That is roughly 717.8% below the sector mean. A reading lower peers can reflect different growth expectations, capital structure, or profitability — so it is worth checking the peer comparison chart before drawing conclusions.
There is no universal 'good' profit margin, but Better Choice Company's current -64.22% should be judged against Consumer Discretionary norms (sector average: 10.39%) and against BTTR's own history. Strong, stable readings often indicate durable competitive advantage; volatile or declining ones deserve a closer look at margins and capital efficiency.
Start with the current profit margin of -64.22%, then check the historical chart for trend and the peer comparison chart for relative positioning. The Consumer Discretionary average is 10.39%. From there, open related valuation or income-statement pages for Better Choice Company, and consider following BTTR for alerts when major investors trade the stock.