Hershey Company
HSY - Insider Information
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+ FollowMarket Cap$25.58B
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Earnings Call Q3 2026
October 29, 2026 - AI Summary
2027 outlook reaffirmed (sales algorithm) + what drives it
- Management reaffirmed 2%–4% sales growth visibility for 2027 (not changing the framework), with the consumer/macro environment determining where outcomes land within that band.
- “What they can control”: competitiveness via refresh media, innovation/programming, and broader merchandising/distribution.
- “What’s out of control”: consumer spending pressure (gas prices/cost inflation). If category demand is weaker than expected, they expect lower end of the growth range.
Innovation + marketing ramp as key “share repair” engine (and why share has been pressured)
- CEO cited profitable share at the center of strategy: effective marketing + stronger innovation pipeline.
- Explained share drag dynamics: competitors increased short-term news-driven activity, and September tough laps (notably Reese’s Oreo) impacted later-quarter performance; early Q3 momentum improved until those tougher comparisons.
- Innovation pipeline: +50% vs 2026; major examples cited across Q4 and into 2027 (e.g., Hershey’s Creme Bar, Hershey Rolls, Ice Breakers entry price point, Reese’s cocoa-filled pretzel, SKINNYPOP Parmesan Garlic, plus other seasonal items). They expect 2027 innovation to contribute more meaningfully (stated: ~3x more growth contribution in 2027 from innovation vs 2026).
- Programming: tent-pole events improving (e.g., March Madness, S’mores, Back to School) with double-digit growth.
Pricing/value debate: “price gaps not the core issue”; targeted value is the approach
- CFO/CEO push back that pricing remains rational and the category is healthy.
- Instead of broad promotional price cuts, they emphasize pack & price, targeted promotions, and bespoke value (especially relevant where consumers are “under pressure”).
- Management believes category growth is driven primarily by innovation/new ideas rather than promotion-led volume lifts.
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$338.11
93.7% upside
Current Fair Value
93.7% upsideUndervalued by 93.7% based on the discounted cash flow analysis.
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Share Statistics
| Market cap | $25.58 Billion |
|---|---|
| Enterprise Value | $30.45 Billion |
| Annual dividend | $5.73 |
| Dividend yield | 3.46% |
| Earnings per Share | $4.34 |
| Beta | 0.09 |
| Outstanding Shares | 146,541,000 |
Return
| Return on Equity | 39.31% |
|---|---|
| Return on Assets | 12.84% |
| Return on Invested Capital | 23.32% |
Valuation & Multiples
| P/E Ratio | 18.44 |
|---|---|
| PEG | 16.74 |
| Price to Sales | 2.1 |
| Price to Book Ratio | 5.63 |
| Enterprise Value to Revenue | 2.48 |
| Enterprise Value to EBIT | 12.3 |
| Enterprise Value to Net Income | 16 |
| Total Debt to Enterprise | 0.19 |
| Debt to Equity | 1.24 |
Revenue Sources
No data
Last Earnings Call
Report Date
October 29, 2026
EPS Estimate
$2.11
Consensus analyst estimateRevenue Estimate
$3.25 B
Consensus analyst estimateNext Earnings Call
Expected Date
February 4, 2027
EPS Estimate
$1.79
Consensus analyst estimateRevenue Estimate
$3.13 B
Consensus analyst estimateInstitutional Put/Call Ratio
Compares institutional put options with call options. At 0.00, the ratio is below 1, so institutions hold more calls than puts.
| Put/Call Ratio | 0.0000▼ 89.55% |
|---|---|
| Total Calls | 11,300▼ 99.06% |
| Total Puts | -▼ 100.00% |
Institutional Ownership
Holdings and activity of institutional investors.
| Ownership % | 3.43%▼ 64.52% |
|---|---|
| Total Invested | $1.06B▼ 95.51% |
| Investors Holding | 519▼ 933.00% |
About Hershey Company
16,140 employees
CEO: Michele Buck
The Hershey Company is headquartered in Hershey, Pa., and is an industry-leading snacks company known for bringing goodness to the world through its iconic brands, remarkable people and enduring commitment to help children succeed. Hersh...