Salesforce Insider Trades

CRM

Salesforce, Inc. (CRM) is a leading cloud-based software company specializing in customer relationship management (CRM) services, offering applications for sales, customer service, marketing automation, e-commerce, analytics, and artificial intelligence. Key executives and directors include Chairman and CEO Marc Benioff and Co-Founder and CTO Parker Harris. Insider trading activity at Salesforce has generally shown a higher volume of shares sold by executives and directors compared to purchases over recent periods. This trend includes significant selling activity from CEO Marc Benioff and other key figures, often conducted through pre-arranged Rule 10b5-1 plans.

Trades Last 12 Months

All Insider Trades for Salesforce

Sort by: Latest Trade Biggest Holding
Insider
Holding Value
Last Transaction
Sale/Purchase
Amount
Price
Current Price
Alber Laura Director
Holding Value $145k 882 shares
Last Trade
May 22, 2026 Sale (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$79.6k 442 shares
$180.07
$164.55
Chang Amy Director
Holding Value $285k 1,732 shares
Last Trade
May 22, 2026 Purchase (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$79.6k 442 shares
$180.07
$164.55
Conway Craig Director
Holding Value $145k 882 shares
Last Trade
May 22, 2026 Sale (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$79.6k 442 shares
$180.07
$164.55
Donald Arnold W Director
Holding Value $891k 5,415 shares
Last Trade
May 22, 2026 Purchase (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$79.6k 442 shares
$180.07
$164.55
Kirk David Blair Director
Holding Value $145k 882 shares
Last Trade
May 22, 2026 Sale (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$79.6k 442 shares
$180.07
$164.55
Kroes Neelie Director
Holding Value $1.35M 8,183 shares
Last Trade
May 22, 2026 Purchase (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$79.6k 442 shares
$180.07
$164.55
Milano Miguel President And CRO
Holding Value $1.37M 8,313 shares
Last Trade
May 22, 2026 Sale (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$299k 1,663 shares
$180.07
$164.55
Munoz Oscar Director
Holding Value $145k 882 shares
Last Trade
May 22, 2026 Sale (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$79.6k 442 shares
$180.07
$164.55
Niles Sabastian President And CLO
Holding Value $4.33M 26,307 shares
Last Trade
May 22, 2026 Purchase (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$299k 1,663 shares
$180.07
$164.55
Roos John Victor Director
Holding Value $2.77M 16,848 shares
Last Trade
May 22, 2026 Purchase (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$79.6k 442 shares
$180.07
$164.55
Sachin J. Mehra Director
Holding Value $145k 882 shares
Last Trade
May 22, 2026 Sale (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$79.6k 442 shares
$180.07
$164.55
Holding Value $145k 882 shares
Last Trade
May 22, 2026 Sale (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$79.6k 442 shares
$180.07
$164.55
Harris Parker Co-founder And Cto, Slack
Holding Value $1.18M 7,142 shares
Last Trade
Apr 22, 2026 Sale (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$339k 1,785 shares
$189.80
$164.55
Tallapragada Srinivas Chief Eng/cust Success Officer
Holding Value $13.5M 82,258 shares
Last Trade
Apr 22, 2026 Sale (In-Kind)Shares used to pay exercise costs or tax withholding, or another in-kind transfer tied to compensation.
$2.78M 14,667 shares
$189.80
$164.55
Benioff Marc Chair And CEO
Holding Value $1.96B 11,934,486 shares
Last Trade
Apr 22, 2026 Sale (In-Kind)Shares used to pay exercise costs or tax withholding, or another in-kind transfer tied to compensation.
$4.28M 22,560 shares
$189.80
$164.55
Washington Robin L President And COFO
Holding Value $9.6M 58,352 shares
Last Trade
Mar 22, 2026 Purchase (Award)Shares received as a grant, bonus, or other company award rather than an open-market purchase.
$20.6M 105,411 shares
$195.38
$164.55
Reddy Sundeep G. EVP & Chief Accounting Officer
Holding Value $401k 2,435 shares
Last Trade
Jan 22, 2026 Sale (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$111k 487 shares
$228.09
$164.55
Morfit G Mason other, See Remarks
Holding Value $493M 2,994,509 shares
Last Trade
Dec 05, 2025 Purchase (Open Market)Shares bought on the open market or in a private purchase outside of a company compensation plan.
$25M 96,000 shares
$260.58
$164.55
Schmaier R David Chief Product & Impact Officer
Holding Value $6.08M 36,970 shares
Last Trade
Apr 23, 2025 Sale (Open Market)Shares sold on the open market or in a private sale.
$1.16M 4,586 shares
$253.66
$164.55
Millham Brian Advisor To CEO
Holding Value $1.07M 6,487 shares
Last Trade
Apr 23, 2025 Sale (Open Market)Shares sold on the open market or in a private sale.
$248k 979 shares
$253.66
$164.55

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