Salesforce Insider Trades

CRM

Salesforce, Inc. (CRM) is a leading cloud-based software company specializing in customer relationship management (CRM) services, offering applications for sales, customer service, marketing automation, e-commerce, analytics, and artificial intelligence. Key executives and directors include Chairman and CEO Marc Benioff and Co-Founder and CTO Parker Harris. Insider trading activity at Salesforce has generally shown a higher volume of shares sold by executives and directors compared to purchases over recent periods. This trend includes significant selling activity from CEO Marc Benioff and other key figures, often conducted through pre-arranged Rule 10b5-1 plans.

Trades Last 12 Months

All Insider Trades for Salesforce

Sort by: Latest Trade Biggest Holding
Insider
Holding Value
Last Transaction
Sale/Purchase
Amount
Price
Current Price
Harris Parker Co-founder And Cto, Slack
Holding Value $236M 914,987 shares
Last Trade
Aug 28, 2026 Sale (Gift)Shares transferred as a gift rather than bought or sold for cash.
$4.1M 16,000 shares
$256.00
$257.54
Niles Sabastian President And CLO
Holding Value $7.2M 27,957 shares
Last Trade
Aug 22, 2026 Purchase (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$326k 1,662 shares
$196.14
$257.54
Munoz Oscar Director
Holding Value $114k 441 shares
Last Trade
Aug 22, 2026 Sale (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$86.5k 441 shares
$196.14
$257.54
Chang Amy Director
Holding Value $560k 2,173 shares
Last Trade
Aug 22, 2026 Purchase (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$86.5k 441 shares
$196.14
$257.54
Conway Craig Director
Holding Value $2.56M 9,937 shares
Last Trade
Aug 22, 2026 Purchase (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$86.5k 441 shares
$196.14
$257.54
Alber Laura Director
Holding Value $2.68M 10,413 shares
Last Trade
Aug 22, 2026 Purchase (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$86.5k 441 shares
$196.14
$257.54
Donald Arnold W Director
Holding Value $1.51M 5,856 shares
Last Trade
Aug 22, 2026 Purchase (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$86.5k 441 shares
$196.14
$257.54
Kroes Neelie Director
Holding Value $2.2M 8,557 shares
Last Trade
Aug 22, 2026 Purchase (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$86.5k 441 shares
$196.14
$257.54
Roos John Victor Director
Holding Value $4.45M 17,289 shares
Last Trade
Aug 22, 2026 Purchase (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$86.5k 441 shares
$196.14
$257.54
Kirk David Blair Director
Holding Value $114k 441 shares
Last Trade
Aug 22, 2026 Sale (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$86.5k 441 shares
$196.14
$257.54
Milano Miguel President And COO
Holding Value $3.64M 14,121 shares
Last Trade
Aug 22, 2026 Purchase (Award)Shares received as a grant, bonus, or other company award rather than an open-market purchase.
$2.77M 14,121 shares
$196.14
$257.54
Sachin J. Mehra Director
Holding Value $1.39M 5,406 shares
Last Trade
Aug 22, 2026 Purchase (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$86.5k 441 shares
$196.14
$257.54
Tallapragada Srinivas Chief Eng/cust Success Officer
Holding Value $18.5M 71,953 shares
Last Trade
Jul 22, 2026 Purchase (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$295k 1,786 shares
$164.94
$257.54
Wanger Guy EVP & Chief Accounting Officer
Holding Value $12.8M 49,757 shares
Last Trade
Jun 22, 2026 Purchase (Award)Shares received as a grant, bonus, or other company award rather than an open-market purchase.
$7.47M 49,757 shares
$150.12
$257.54
Washington Robin L President And COFO
Holding Value $12.6M 48,827 shares
Last Trade
Jun 22, 2026 Sale (In-Kind)Shares used to pay exercise costs or tax withholding, or another in-kind transfer tied to compensation.
$136k 908 shares
$150.12
$257.54
Alber Laura Director
Holding Value $227k 882 shares
Last Trade
May 22, 2026 Sale (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$79.6k 442 shares
$180.07
$257.54
Donald Arnold W Director
Holding Value $1.39M 5,415 shares
Last Trade
May 22, 2026 Purchase (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$79.6k 442 shares
$180.07
$257.54
Kroes Neelie Director
Holding Value $2.11M 8,183 shares
Last Trade
May 22, 2026 Purchase (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$79.6k 442 shares
$180.07
$257.54
Munoz Oscar Director
Holding Value $227k 882 shares
Last Trade
May 22, 2026 Sale (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$79.6k 442 shares
$180.07
$257.54
Sachin J. Mehra Director
Holding Value $1.28M 4,965 shares
Last Trade
May 22, 2026 Purchase (Option Exercise)Shares acquired or sold by exercising stock options or converting another derivative security.
$79.6k 442 shares
$180.07
$257.54

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